FOR DPC FOUNDERS

Your EHR is your backend.I build your practice infrastructure.

Modern websites, lead capture, and AI chatbots for Direct Primary Care practices — built by a clinician with 22 years on the floor. I link your site directly to Hint, Atlas, Elation, or whatever EHR you use. Your EHR handles everything clinical. My site handles everything around the clinical.

See the flagship build →Start with a $2,500 audit

22 years clinical · 9 yrs pharmacy · 6 yrs CT imaging · 7 yrs nursing · Current travel RN

THE PROBLEM

DPC practices are stuckrunning 2019 infrastructure.

If you're launching or running a DPC practice in 2026, you've already solved the hard problems. You've picked an EHR. You've priced your memberships. You've figured out billing through Hint, Atlas, Elation, or your chosen system. You know your panel size — 300–600 patients, not the 2,000+ fee-for-service grind. You know your margin model.

What most DPC practices have not solved: the front door. The website that sends a prospective patient from Google search to your existing enrollment URL. Most DPC sites I audit were built in 2019 to 2021, load in six to eight seconds on mobile, have intake forms designed by someone who's never taken a patient history, and don't show up on Google for their own practice name.

That's the gap Hexidus Labs fills. Practice infrastructure first. Everything else stays with the EHR.

FROM RECENT AUDITS

· Average DPC homepage load time on mobile: 6.4 seconds

· Average intake form length: 9 steps with 23 fields

· Average response rate to Google reviews: under 18%

None of those are problems the EHR can fix. They're practice infrastructure problems.

WHY NOW

The HSA window is open.For the next 24 months.

On January 1, 2026, the One Big Beautiful Bill Act made DPC memberships HSA-eligible — up to $150 per month per individual and $300 per month per family. Roughly 61 million Americans with high-deductible health plans can now pay DPC membership fees with pre-tax dollars.

This is the largest structural tailwind DPC has seen in a decade. Employer-sponsored DPC has crossed 7,200 US companies. The DPC Coalition calls it “an inflection point.” Hint Health said the old HSA barrier “is now gone.”

Practical translation: a 24-month demand pulse for new DPC practices and modernization of existing ones. The practices winning that demand are the ones with modern infrastructure ready the day HSA-eligible patients start shopping. Practices still running 2019 sites don't capture it — they watch it go to the practice down the street that did the work.

Most DPC patients pair their membership with wraparound coverage — a health-sharing plan (Sedera, Zion Health, Knew Health) or a minimal HDHP — and use client-bill labs and cash-pay specialists for anything outside the panel. Your front office needs to explain this model clearly before the first consult call, because it's the first objection every prospective patient has.

61M
AMERICANS WITH HSA-ELIGIBLE DPC ACCESS
7,200+
US EMPLOYERS OFFERING DPC AS A BENEFIT
$150-300
MONTHLY HSA LIMIT PER INDIVIDUAL/FAMILY

If you're launching or modernizing a DPC practice in 2026-2027, your practice infrastructure is the difference between capturing this window and watching it pass.

THE SEPARATION PRINCIPLE

I don't touch your EHR.That's not a compromise — it's the architecture.

Every Hexidus build follows one rule: Protected Health Information never touches my infrastructure. Your EHR already does everything clinical and everything HIPAA-covered. I don't replace any of that. I build the practice infrastructure layer that sends qualified prospects to your existing enrollment URL.

What Hexidus builds

PRACTICE INFRASTRUCTURE LAYER

  • Modern practice website (5-8 pages)
  • Lead capture form (name + email + intent)
  • Cal.com booking for 20-minute consult calls
  • AI chatbot (hours, services, pricing, location)
  • Blog infrastructure for content marketing
  • SEO and Google Business Profile setup
  • Welcome email sequence (practice-level only)
  • Analytics dashboard for marketing pages
  • "Become a Member" CTA linking to your EHR's signup URL

What your EHR handles

CLINICAL + BILLING LAYER

  • Patient records
  • Clinical data and charts
  • Membership billing and recurring charges
  • Real appointment scheduling
  • Prescription workflows
  • Patient portal with authenticated access
  • Secure patient messaging
  • HIPAA compliance and audit logs
  • Business Associate responsibilities

How it connects

When a prospective patient clicks “Become a Member” on your Hexidus-built site, they're sent directly to your EHR's existing enrollment URL — for example, memberships.hint.com/your-practice/join or atlas.md/signup/your-practice. I never touch the EHR. I never log in. I never see patient data. One clean HTTPS redirect, same outcome for the patient, zero integration complexity on the build.

Works with Hint Health, Atlas.md, Elation, Jane, Spruce, Cerbo, SigmaMD, Practice Fusion, and every other major DPC EHR. No partnership required. No API approval needed. Ships in weeks, not months.

THE DPC TOOLKIT

Three products for DPC.Pick where you are.

Most DPC prospects start with one of these three products. Each one solves a different stage of the “I need better infrastructure” problem. The one that fits depends on where you are: scoping the problem, launching clean, or ready for the flagship.

$2,500 FLAT · 2 WEEKS · START HERE

Clinical AI Audit

If you're not sure what's broken yet. Two weeks of forensic analysis on your current digital stack. 25-page PDF, 90-day roadmap, and a walkthrough call. $2,500 applies as 100% credit toward Pro or 75% credit ($1,875) toward Lite.

Best for: Established DPC practices, uncertain about current site

View details →

$3,950 FLAT · 3-4 WEEKS · FAST LAUNCH

Launch Stack Lite

Template-based DPC practice website. Pick from three templates, customize for your practice, ship in 3-4 weeks. Lead capture, booking, FAQ chatbot, and EHR redirect. The product for budget-conscious launches that need to go live in 60 days.

Best for: Pre-launch DPCs, content-ready, under $5K budget

View details →
FLAGSHIP

$7,500 FLAT · 6-8 WEEKS · THE FULL BUILD

Launch Stack Pro

The full build. A DPC practice website built from scratch — blog infrastructure, AI chatbot trained on your content, welcome email sequence, advanced SEO with schema markup, and analytics dashboard. This is what Evergreen Direct Care is.

Best for: Established or well-funded DPCs ready for flagship build

View details →

Every Launch Stack includes the option to add a Care Plan at $295/month for ongoing hosting, content updates, and maintenance. Most DPC clients choose it. See Care Plan details →

SEE IT IN ACTION

Evergreen Direct Care.A live reference build you can click through.

Evergreen Direct Care is a fictional family medicine DPC practice in Austin, Texas. Dr. Sarah Chen (also fictional) left a large Austin health system in 2024 to open the practice. The practice doesn't exist — but the site is Launch Stack Pro, deployed live on the same infrastructure every real client runs on.

It's the template, configured for a fictional practice so you can click through it before signing on. Try the intake flow. Try the chatbot. See how the “Become a Member” button redirects to a mocked enrollment URL. Read the blog posts. Everything you see on Evergreen is what I ship for your practice — same code, your brand, your services, your actual EHR redirect.

What Evergreen demonstrates:

  • The full intake flow from Google search to EHR redirect
  • How the FAQ chatbot handles service questions and clinical refusals
  • A working blog pipeline with sample posts
  • Lead capture landing in Supabase with Slack notifications
  • Cal.com embed for consult booking
  • Mobile performance on a real device
Evergreen Direct Care — live Launch Stack Pro reference build

QUALIFICATION

Hexidus is right for you if:And here's when it isn't.

Good fit

SAY YES

  • You run or are launching a DPC practice in the US (excluding CA/NY)
  • You use Hint, Atlas, Elation, Jane, Spruce, Cerbo, SigmaMD, or similar EHR
  • You need modern marketing infrastructure, not an EHR replacement
  • You're comfortable with flat pricing and published timelines
  • You want direct access to the builder, not layers of account managers
  • You're willing to deliver content on time (copy, images, practice info)
  • You'll consider Care Plan for ongoing maintenance after launch

Not a fit

SAY NO

  • You need HIPAA-handling infrastructure with PHI on your site
  • You want deep EHR API integration (not just a link-redirect)
  • You need a patient portal, telehealth video, or prescription workflows
  • You're outside the US, or based in California or New York (state AI law complications, 2026)
  • You want an agency with 10+ people, dedicated account managers, and 24/7 support
  • You need the site live in under 3 weeks without exceptions

If you're in the right column, I can usually recommend a specialist — just say so on the intro call or in the inquiry form. No hard feelings. If you're in the left column, the next step is a 20-minute call.

NEXT STEP

You've picked your EHR. Now pick your practice infrastructure.

A 20-minute call. We talk about your practice, your launch timeline, your EHR, and your budget. I tell you which product makes sense — Audit, Lite, or Pro. Or that we're not a fit. Either way you leave with a clearer plan than you had 20 minutes earlier.

Book a 20-min call →
Or start with the Audit →

Or email robert@hexiduslabs.com with “DPC inquiry” in the subject

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